DATAFLOW

Hyper-Personalised Experiences While Staying Compliant

Solutions

China Data Privacy Solution for Brands to Build 360° Profiles and Experiences

Real-time China 360° data across marketing, commerce, sales and service, captures user consent at every touch point and ensures systems to adhere to the provided consent using privacy-based access controller.
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Solutions

Compliant Data Usage by Local and Global Teams

Obtain granular consent, ensure compliant domestic data collection, storage, and unification. Provide global teams with access and transparency through our solution created especially for China’s PIPL compliance with anonymized cross-border synthetic profiles.
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Technology

ChatLabs Dataflow Overview

Secure and scalable data mesh technology that ensures compliance with PIPL.

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Technology

A Powerful Foundation that Fuels 360° China Experiences

Real-time 360° Data that Empowers Personalised Marketing, Sales, and Service Experiences.

ChatLabs Social Marketing

Automate and personalise your marketing outreach from weChat or SMS based on consumers browsing and purchase behavior.

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ChatLabs Social Experiences

Enhance your Storefront experience even further through the native integrations with our marketing and service solution.

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ChatLabs Social Service

Empower your sales and service teams with behavioral insights of their clients, through sharing this data via WeCom.

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Manage Consent & Stay Compliant with Ease

We understand the complexities of China’s PIPL so you don’t have to. Integrate all China social data and use it to create automated hyper-personalised experiences while staying compliant with local data regulations.

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Resources that work for you

ChatLabs CLD

Major upgrade to its Social Marketing Suite with the release of Dataflow

China’s first real-time 360° CDP for Social and 1st Party Data. Unify all data into a single real-time customer profile.

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Salesforce x Collinson x ChatLabs

Consumer Secrets: How to Build and Maintain Customer Loyalty in China

Tapping into the highest potential of the loyalty program for international brands in China is a process of understanding your customers through a 360° view while incentivising emotional connections.

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ChatLabs PIPL

What Does China’s New Personal Information Protection Law, PIPL, Mean for International Companies?

What is the PIPL? How is it different to GDPR/CCPA? How will PIPL affect international companies' operational functions in China?

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Talk with our expert

Speak to our experts and solution partners who will provide you with the right digital service and compliant data solutions that power engaging customer journeys for your Chinese audiences.

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Safely integrated with Salesforce Marketing Cloud

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