Discover how generative AI journeys can use social media data & real-time consumer behavior to automatically curate personalised customer experiences.
The Current Challenge
High Social Traffic Drop-off
Consumer behavior is changing at a pace like never seen before. They spend most of their time on Social Media within an inspiring fully personalised creative environment, but when they motivated to learn more and are directed to the brand’s own experience, they are often disappointed and abandon their exploration journey.
The INNOVATIVE APPROACH
From Traditional Ecommerce to AI Social Commerce
In order to keep these consumers engaged, we believe brands radically need to rethink the user experience for these consumers, by taking the best elements of Social Media and incorporating this in their own digital experience.
Leveraging the Power of Generative AI in Social Experiences Across All Channels
ChatLabs’ generative journeys, takes in the context of Social Media and the behavior of the customer and then uses the power of AI to allow brands to tell their stories and share their values in a hyper-personalized manner. Brands can now direct their traffic, to an elevated contextual consumer experience, that engages them in a creative and more meaningful manner and puts them on a tailored path towards a particular brand goal.
Highly-Engaging Content Feed Hyper-personalised for Every Single User
Consumers will end up on a brand-owned and controlled experience, which feels similar to what they are used to on Social Media. They can swipe through a personalised content feed and are invited to interact with the brand as they go on their exploration journey. The possible interactions again are determined based on the preferences of this type of consumer.
Increase Engagement & Inspire Action
Consumers now feel they are exploring an experience that is tailored to their needs and are highly engaged. This reduces bounce rate from Social Media and increased goal conversion. Additionally, the brand gains valuable data & insights on whomever uses this experience with a new channel that is operationally extremely efficient.
The Innovative Technology Behind Every Unique Hyper-personalised Customer Experience
Beyond the generative journey model, there are underpinning capabilities such as data unification, social channel integration, ecommerce functions and customer service. Click below to learn how ChatLabs’ innovative AI-powered social experiences solution enables brands to fully automate hyper-personalised unique customer journeys for every single customer.
content feed (For you page)
Be the First to Leverage the Power of AI in Social Commerce
Sign up for our Early Adopters Program to be one of the first brands that use Generative AI to automate the construction of hyper-personalised customer journeys that truly captivates customers anywhere, on any channel.
Reduce Bounce Rate
From Social Traffic
on Social Channels
Increase Conversion from Social Commerce
Large & Rich
Customer Data Pool
Lean Operations for
Social Commerce Channels
Our ChatLabs SXP platform is currently only available for selected brands.
If you are ready to become a pioneer in the adoption of generative journeys apply here. Only a few spots left!
Building Brand Loyalty with Chinese Customers
Download the Case Study
Learn how an international luxury skincare brand accomplished its goals of leveraging data to build 360 customer view, storing customer profiles in Salesforce in China in a compliant manner, and building automated personalised journeys that nurture customer loyalty.
2023 China Social Commerce Report
Download the Report
Our 2023 China Social Commerce Report is a must-read for all China Observers and Businesses seeking to establish a strong presence in the social commerce market. This report is packed with valuable insights into consumer behaviour, social commerce trends, and specific strategies for brands.
Web 3.0 Playbook for Luxury Brands in China
Download the Playbook
China's Luxury Web 3.0 marketing trend is transforming the industry with its cutting-edge technology that creates personalised shopping experiences like never before. Learn about the four major growth forces predicted to drive this trend by 2030, and its potential impact on the luxury industry.
Insights You Might Be Interested In...
Salesforce x ChatLabs
Leveraging the Power of Social Commerce in China
8 out of 10 Chinese social media users have participated in social commerce, amounting to at least 795 million social shoppers in 2021.
ChatLabs PIPL Webinar
How to Build PIPL Compliant Salesforce Customer 360 profiles in China
Stay compliant with China’s updated PIPL
Build 360 Salesforce customer profiles with data integrated from Chinese social media channels like WeChat, Tmall, Xiaohongshu, and JD
Still allow your overseas marketing teams to use Salesforce data and create personalized experiences in China