Social Marketing
Interconnected Social Channels for 360° Experiences
Solutions
China 360° Social Profiles for Hyper-personalised Experiences
Integrate all China social channels with your owned systems to generate comprehensive views of your customers and automate hyper-personalised marketing experiences across channels.
Solutions
Segment, Target, and Automate Highly-Converting Journeys
Tag and segment followers based on their social behaviours to automate journeys with targeted content that provides the most value and nurtures them to conversion
Solutions
Incentivize Engagements and Build Brand Loyalty
Increase the lifetime value of your customers by rewarding each user interaction with the brand across social channels and offer gift redemption of trial-size products to incentivize more brand engagements and keep them coming back for more.
Technology
ChatLabs Social Marketing Overview
Attract, engage, segment, target, convert, and build brand loyalty through 360° view of customer profiles that
powers automated hyper-personalised journeys on any China social channel.
Technology
Leverage the Power of 360° Customer Profiles
Curate relevant content and build hyper-personalised journeys for different customer segments.
From targeted content broadcasts that generates awareness to automated promotional messages that drives conversion, we empower your marketing team to deliver value and build loyalty with Chinese customers.
Technology
Unifed Management of Data & Experiences
Create more engaging experiences through native integrations with our social sales and service solutions.
ChatLabs Social Experiences
Enhance your Storefront experience even further through the native integrations with our marketing and service solution.
ChatLabs Social Service
Empower your sales and service teams with behavioral insights of their clients, through sharing this data via WeCom.
Resources that work for you
ChatLabs x Qumin
2021 Chinese New Year Campaign Highlights: Luxury Brands on WeChat
See Luxury brands - Rimowa, Burberry, Chow Sang Sang, Calvin Klein, Tommy Hilfiger Chinese New Year Campaign 2021, and get more WeChat insights.
Salesforce x Collinson x ChatLabs
Consumer Secrets: How to Build and Maintain Customer Loyalty in China
Tapping into the highest potential of the loyalty program for international brands in China is a process of understanding your customers through a 360° view while incentivising emotional connections.
ChatLabs x Ykone
Why Gamification is Relevant for Luxury in China
The Metaverse has ushered in an entirely new set of metrics, data, and rules for connecting with potential customers and fans of a brand. Thinking about incorporating the Metaverse or gamifying your brand experiences to increase the lifetime value of your Chinese customer.
Talk with our expert
Speak to our experts and solution partners who will provide you with the right digital service and compliant data solutions that power engaging customer journeys for your Chinese audiences.